An avid listener, I believe that change can only come from exchanging ideas and opinions. Always
striving to find unexplored connections between people to create new communities, I focuse on helping
them develop projects linked to the world of culture and tourism while seeking fresh opportunities for
communication. Over the past years, I have concentrated on the possibilities offered by the web linked
to the travel, art and culture industries. In this context, I co-founded “Invasioni Digitali” (Digital
Invasions), a bottom-up initiative created in Italy in 2013. Invasioni Digitali aims to promote the value of
and engagement with local cultural heritage. Its goal is to disseminate knowledge highlighting local
beauty and history by using the power of internet and social media. The claim of the 2017 edition is
“Culture without borders”. I believe that as never before it is necessary to focus our attention on the
differences that make us the individuals we are. Differences, which society instead often stifles and
represses. I completed my Degree in Pharmacy knowing that my future would develop inside a
laboratory but not a pharmaceutical one.
Diversity. Change. Innovation. Added-value creation. Future. These are the drivers of my motivation.
What inspires me to work every day to build the future believing, as I do that through culture and
communication it is possible to make society and the world better.
Empowerment through collaboration, in business and in life, is the key to success.
Born in 2012, Invasioni Digitali aims to stimulate the active participation in cultural heritage by the
citizens of every Country with a bottom-up approach.
The project scales up the Digital Invasion methodology, which was developed in Italy.
Social project to raise awareness against the use of hostile language. The Manifesto of non-hostile communication is a commitment of shared responsibility to create a respectful, civil and secure
The project is targeted at rethinking education in humanities in Russia and Mongolia in line with the EU research and practices in the field of multidisciplinary education and integrating STEM aspects into curriculum.
Stuff I like, stuff I do or I would like to do
Born in 2012, Invasioni Digitali aims to stimulate the active participation in cultural heritage by the citizens of every Country with a bottom-up approach. Promoting culture, the beauty of the territories and history through the use of the internet and social media are the founding objectives. To date we have organized more than 2000 events in Europe, Australia, United States, India, with more than 50,000 participants in person and thousands online.
The project scales up the Digital Invasion methodology, which was developed in Italy. The methodology improves the digital and communication skills of cultural operators, helping them become promoters to and engage citizens in the valorization of cultural heritage. It also works to improve the digital skills of citizens involved (from the youngest to the elderly) by using new technologies to promote and valorize a cultural point of interest.
The AMeLiE project addresses the issue of hate-speech online, starting from providing innovative tools for educators, so as to have a widespread and participatory methodology and new generations of teachers trained to actively involve the youngest in this common goal. The aim of the project is in fact to train teachers and representatives of school communities (school principals, digital operators, but also family representatives) on the specific methodology proposed, which provides, in line with the Digital Europe program, to take a step forward also in the field of digital citizenship, going beyond basic IT skills and focusing on the formation of advanced media literacy skills for those in educational roles.
Social project to raise awareness against the use of hostile language. The Manifesto of non-hostile communication is a commitment of shared responsibility to create a respectful, civil and secure network. Written and voted by a community of over 300 communicators, bloggers and influencers, it is a paper with 10 principles useful for redefining the style with which to be online. The Manifesto of non-hostile communication for companies is a tool that defines a few simple rules that allow to establish a transparent and sincere dialogue between companies and customers.
The Parole Ostili Academy promotes awareness on the language we use on social media in order to activate a change in people's communicative behaviors where virtual is real and real is virtual.
ALL Ladies League (ALL) is our She-for-She movement for uniting the women of the world as ‘sisters beyond borders’; Women Economic Forum (WEF) is our conference platform for women’s greater visibility, voice, and recognition as we speak, share, connect and collaborate for our ‘business beyond borders’; SHEconomy is our e-commerce platform for both goods and services by women entrepreneurs for energising our “e-commerce beyond borders’ ; and WICCI is our industry and business chamber for ‘advocating policies beyond borders,’ for empowering our influence on policies and decision-making.
In particular, WEF has held 41 editions globally from 2015-2020, eminent dignitaries and thought leaders have spoken on our WEF platform, including Heads of States, Nobel Laureates, Royalty, Ministers, Mayors, Businesswomen, University Presidents and Professors, Judges, Industrialists, Ambassadors & Diplomats, Celebrities, Entrepreneurs & Youth.
3D #DigitalInvasions was a pilot experiment that took place in Sicily in 2015. We involved engineering students from Palermo and Catania Universities in planned invasions in the Antonino Salinas Archaeological Museum (Palermo) and the Archaeological and Naturalistic Park of Santa Venera al Pozzo in Acicatena (near Catania). Students created 3D digital replicas of several archaeological works. They used image-based techniques to obtain 3D textured models of an object, sourced from an appropriate photo dataset taken from cameras, smartphones and tablets. The 3D models were then given to the involved public administrations.
During these first two 3D Digital Invasions editions we developed the belief that our approach could also be applied to other sectors of cultural heritage, using technology to spur innovation in museums. We were also interested in exploring how students were able to develop a sense of identity and affiliation to the cultural heritage they worked on. They spent a lot of time capturing the images, giving them the chance to observe, study and understand a piece of art, rather than quickly take a photo and pass to another. This approach aimed to allow them to be personally involved in a specific process to create user generated content and increase an artwork’s cultural value in its own context.
Erasmus Plus - KA2 Capacity Building in the field of Higher Education
The project is targeted at rethinking education in humanities in Russia and Mongolia in line with the EU research and practices in the field of multidisciplinary education and integrating STEM aspects into curriculum. This aim is derived from the current situation on the labour markets and demand on professionals in arts and cultural sector with a diverse range of competences, in particular, profound knowledge of the main subject (humanities and arts) and STEM skills for facing challenges of the digital age. Thus, the specific objectives are: develop innovative education methodology based on research methods of humanities, digital humanities, STEM; provide teaching staff with trainings in order to equip university teaching staff with new methodology; develop and launch of a new Master degree programme with international exchange opportunities in PC HEIs; create of a Digital Lab which unites postgraduate students in international projects aimed at preserving and promoting cultural heritage.